Grow Your Landscaping Business: How to Start a YouTube Channel
As you know, video dominates landscaping business websites, and for good reason. A video of you introducing yourself and your landscaping company to your potential customers creates a connection.Â
Plus, a video spices up blogs and newsletters by showing how you do something or sharing a cultural management tip. In this blog post, you’ll learnÂ
Do you want to create content that you upload to your company’s website and to a dedicated YouTube audience to connect with customers and potential prospects?
Do you want to become an expert in a niche within the landscaping industry, such as an irrigation contractor?
Like every other important endeavor, you need to know why you’re creating a YouTube channel before you set one up. Plus, knowing your “why” helps you better plan for the direction you want to go with your YouTube channel.
While you can shoot videos with your phone and don’t need spit and polish to upload videos, you still need to create a voice and a plan to keep your audience engaged.
Shopify recommends using your brand account for your YouTube channel so that others within your organization can also contribute. Here’s a quick checklist for starting a YouTube channel:
Putting up your company’s brand on YouTube isn’t difficult. The most important parts of a successful YouTube channel include a video content calendar, knowing your audience, and speaking to them about topics that help them have beautiful properties.
How to Use YouTube to Benefit Your Landscaping Company
Many landscaping companies on YouTube create videos to entertain, market, and educate.
1.   Marketing – Produce videos of employees working out in the field, interview upper management, or make a video of the company having fun.Â
2.   Recruiting – Create videos for each department and include videos about company values, employee benefits, and facilities.
3.   Company FAQs – Turn those FAQ web pages into a video with your customer service representatives answering these questions on mock calls or talking directly into the camera.
4.   News – Instead of limiting company news to your monthly newsletter, make a video of highlights. Get one of your employees who loves to ham it up to read the company’s headlines.
5.   How-to’s – Customers need to know how to set their lawn irrigation systems correctly, close out their sprinkler systems, or adjust them seasonally. Why not create videos demonstrating these different tasks for them?
6.   Employee training – Everyone learns differently. Some recruits can read the company manual and retain key points. Others benefit from watching videos to see how the job gets done. Employ manual, video, and live training for enhanced employee training.
You can make company YouTube videos for more than product reviews, DIY instruction, and becoming an influencer. You can also use YouTube to build your company, train recruits, and for marketing.
What do you get by partnering with K-Rain?
You earn rewards with every K-Rain purchase you make, which can be redeemed for
Learn more about our Premier Contractor Program today by enrolling on our website.
Sources:
Shopify.com, How to Start a YouTube Channel in 12 Steps (2022).
TurfMagazine.com, Top 10 Ways Landscapers Are Using YouTube.
Plus, a video spices up blogs and newsletters by showing how you do something or sharing a cultural management tip. In this blog post, you’ll learnÂ
- What’s the purpose of a YouTube channel?
- How to create a YouTube channel for your landscaping business
- How to use YouTube to benefit your landscaping company.
What’s the Purpose of a YouTube Channel for Your Landscaping Business?
You need to know your “why” before uploading videos with a YouTube channel for your landscaping business. Why are you starting a YouTube channel—is it your one chance for worldwide fame?ÂDo you want to create content that you upload to your company’s website and to a dedicated YouTube audience to connect with customers and potential prospects?
Do you want to become an expert in a niche within the landscaping industry, such as an irrigation contractor?
Like every other important endeavor, you need to know why you’re creating a YouTube channel before you set one up. Plus, knowing your “why” helps you better plan for the direction you want to go with your YouTube channel.
While you can shoot videos with your phone and don’t need spit and polish to upload videos, you still need to create a voice and a plan to keep your audience engaged.
How to Create a YouTube Channel for Your Landscaping Business
It’s easy to set up a YouTube channel for your landscaping business. All you need to do is go to your Google account and sign in before going to YouTube’s Studio.Shopify recommends using your brand account for your YouTube channel so that others within your organization can also contribute. Here’s a quick checklist for starting a YouTube channel:
- Log into your company’s Google account
- Click on the square with nine dots by your profile picture in the upper right-hand corner
- Scroll down to YouTube and click the icon
- On the left side of YouTube, move your cursor to “Your Videos” and click on that tab
- You are now in Studio on YouTube
- Go to your dashboard, upload a business photo, and create a profile
- Create an introduction video before uploading other videos
- Make a video content plan that benefits your readers and solves their pain points
- Know your audience—can you make humorous videos without offending the folks you’re targeting?
Putting up your company’s brand on YouTube isn’t difficult. The most important parts of a successful YouTube channel include a video content calendar, knowing your audience, and speaking to them about topics that help them have beautiful properties.
How to Use YouTube to Benefit Your Landscaping Company
Many landscaping companies on YouTube create videos to entertain, market, and educate.
How will you use YouTube to benefit your landscaping company?
According to a Turf Magazine article, landscapers are using YouTube while not spending a fortune on high-end videography. Here are six ways to use YouTube for your green industry company:1.   Marketing – Produce videos of employees working out in the field, interview upper management, or make a video of the company having fun.Â
2.   Recruiting – Create videos for each department and include videos about company values, employee benefits, and facilities.
3.   Company FAQs – Turn those FAQ web pages into a video with your customer service representatives answering these questions on mock calls or talking directly into the camera.
4.   News – Instead of limiting company news to your monthly newsletter, make a video of highlights. Get one of your employees who loves to ham it up to read the company’s headlines.
5.   How-to’s – Customers need to know how to set their lawn irrigation systems correctly, close out their sprinkler systems, or adjust them seasonally. Why not create videos demonstrating these different tasks for them?
6.   Employee training – Everyone learns differently. Some recruits can read the company manual and retain key points. Others benefit from watching videos to see how the job gets done. Employ manual, video, and live training for enhanced employee training.
You can make company YouTube videos for more than product reviews, DIY instruction, and becoming an influencer. You can also use YouTube to build your company, train recruits, and for marketing.
Become a Premier Contractor with K-Rain Irrigation Products
Did you know that you can enroll in K-Rain’s Premier Contractor Program if you’re a certified irrigation contractor? Grow your irrigation sales, service, and maintenance business with us.What do you get by partnering with K-Rain?
You earn rewards with every K-Rain purchase you make, which can be redeemed for
- Distributor credit
- Visa gift cards
- Continued training with Irritech Training.
Learn more about our Premier Contractor Program today by enrolling on our website.
Sources:
Shopify.com, How to Start a YouTube Channel in 12 Steps (2022).
TurfMagazine.com, Top 10 Ways Landscapers Are Using YouTube.
Grow Your Landscaping Business: How to Start a YouTube Channel
As you know, video dominates landscaping business websites, and for good reason. A video of you introducing yourself and your landscaping company to your potential customers creates a connection.Â
Plus, a video spices up blogs and newsletters by showing how you do something or sharing a cultural management tip. In this blog post, you’ll learnÂ
Do you want to create content that you upload to your company’s website and to a dedicated YouTube audience to connect with customers and potential prospects?
Do you want to become an expert in a niche within the landscaping industry, such as an irrigation contractor?
Like every other important endeavor, you need to know why you’re creating a YouTube channel before you set one up. Plus, knowing your “why” helps you better plan for the direction you want to go with your YouTube channel.
While you can shoot videos with your phone and don’t need spit and polish to upload videos, you still need to create a voice and a plan to keep your audience engaged.
Shopify recommends using your brand account for your YouTube channel so that others within your organization can also contribute. Here’s a quick checklist for starting a YouTube channel:
Putting up your company’s brand on YouTube isn’t difficult. The most important parts of a successful YouTube channel include a video content calendar, knowing your audience, and speaking to them about topics that help them have beautiful properties.
How to Use YouTube to Benefit Your Landscaping Company
Many landscaping companies on YouTube create videos to entertain, market, and educate.
1.   Marketing – Produce videos of employees working out in the field, interview upper management, or make a video of the company having fun.Â
2.   Recruiting – Create videos for each department and include videos about company values, employee benefits, and facilities.
3.   Company FAQs – Turn those FAQ web pages into a video with your customer service representatives answering these questions on mock calls or talking directly into the camera.
4.   News – Instead of limiting company news to your monthly newsletter, make a video of highlights. Get one of your employees who loves to ham it up to read the company’s headlines.
5.   How-to’s – Customers need to know how to set their lawn irrigation systems correctly, close out their sprinkler systems, or adjust them seasonally. Why not create videos demonstrating these different tasks for them?
6.   Employee training – Everyone learns differently. Some recruits can read the company manual and retain key points. Others benefit from watching videos to see how the job gets done. Employ manual, video, and live training for enhanced employee training.
You can make company YouTube videos for more than product reviews, DIY instruction, and becoming an influencer. You can also use YouTube to build your company, train recruits, and for marketing.
What do you get by partnering with K-Rain?
You earn rewards with every K-Rain purchase you make, which can be redeemed for
Learn more about our Premier Contractor Program today by enrolling on our website.
Sources:
Shopify.com, How to Start a YouTube Channel in 12 Steps (2022).
TurfMagazine.com, Top 10 Ways Landscapers Are Using YouTube.
Plus, a video spices up blogs and newsletters by showing how you do something or sharing a cultural management tip. In this blog post, you’ll learnÂ
- What’s the purpose of a YouTube channel?
- How to create a YouTube channel for your landscaping business
- How to use YouTube to benefit your landscaping company.
What’s the Purpose of a YouTube Channel for Your Landscaping Business?
You need to know your “why” before uploading videos with a YouTube channel for your landscaping business. Why are you starting a YouTube channel—is it your one chance for worldwide fame?ÂDo you want to create content that you upload to your company’s website and to a dedicated YouTube audience to connect with customers and potential prospects?
Do you want to become an expert in a niche within the landscaping industry, such as an irrigation contractor?
Like every other important endeavor, you need to know why you’re creating a YouTube channel before you set one up. Plus, knowing your “why” helps you better plan for the direction you want to go with your YouTube channel.
While you can shoot videos with your phone and don’t need spit and polish to upload videos, you still need to create a voice and a plan to keep your audience engaged.
How to Create a YouTube Channel for Your Landscaping Business
It’s easy to set up a YouTube channel for your landscaping business. All you need to do is go to your Google account and sign in before going to YouTube’s Studio.Shopify recommends using your brand account for your YouTube channel so that others within your organization can also contribute. Here’s a quick checklist for starting a YouTube channel:
- Log into your company’s Google account
- Click on the square with nine dots by your profile picture in the upper right-hand corner
- Scroll down to YouTube and click the icon
- On the left side of YouTube, move your cursor to “Your Videos” and click on that tab
- You are now in Studio on YouTube
- Go to your dashboard, upload a business photo, and create a profile
- Create an introduction video before uploading other videos
- Make a video content plan that benefits your readers and solves their pain points
- Know your audience—can you make humorous videos without offending the folks you’re targeting?
Putting up your company’s brand on YouTube isn’t difficult. The most important parts of a successful YouTube channel include a video content calendar, knowing your audience, and speaking to them about topics that help them have beautiful properties.
How to Use YouTube to Benefit Your Landscaping Company
Many landscaping companies on YouTube create videos to entertain, market, and educate.
How will you use YouTube to benefit your landscaping company?
According to a Turf Magazine article, landscapers are using YouTube while not spending a fortune on high-end videography. Here are six ways to use YouTube for your green industry company:1.   Marketing – Produce videos of employees working out in the field, interview upper management, or make a video of the company having fun.Â
2.   Recruiting – Create videos for each department and include videos about company values, employee benefits, and facilities.
3.   Company FAQs – Turn those FAQ web pages into a video with your customer service representatives answering these questions on mock calls or talking directly into the camera.
4.   News – Instead of limiting company news to your monthly newsletter, make a video of highlights. Get one of your employees who loves to ham it up to read the company’s headlines.
5.   How-to’s – Customers need to know how to set their lawn irrigation systems correctly, close out their sprinkler systems, or adjust them seasonally. Why not create videos demonstrating these different tasks for them?
6.   Employee training – Everyone learns differently. Some recruits can read the company manual and retain key points. Others benefit from watching videos to see how the job gets done. Employ manual, video, and live training for enhanced employee training.
You can make company YouTube videos for more than product reviews, DIY instruction, and becoming an influencer. You can also use YouTube to build your company, train recruits, and for marketing.
Become a Premier Contractor with K-Rain Irrigation Products
Did you know that you can enroll in K-Rain’s Premier Contractor Program if you’re a certified irrigation contractor? Grow your irrigation sales, service, and maintenance business with us.What do you get by partnering with K-Rain?
You earn rewards with every K-Rain purchase you make, which can be redeemed for
- Distributor credit
- Visa gift cards
- Continued training with Irritech Training.
Learn more about our Premier Contractor Program today by enrolling on our website.
Sources:
Shopify.com, How to Start a YouTube Channel in 12 Steps (2022).
TurfMagazine.com, Top 10 Ways Landscapers Are Using YouTube.